Carpenter, Gemma

University of Strathclyde / Glasgow City Innovation District, United Kingdom

Gemma Carpenter is Marketing and Partnership Manager looking after Business Engagement Marketing at the University of Strathclyde.  With over 15 years’ experience in marketing having worked across the public and private sector for organisations including Braehead Shopping Centre, Glasgow City Marketing Bureau and Glasgow and Aberdeen Airports.  

As part of her role at the University one of the key projects she works on is Glasgow City Innovation District (GCID), Scotland’s first Innovation District, supporting businesses collaborate and innovate.  Her work involves developing the District events programme to support networking and peer to peer learning for organisations across Glasgow and beyond.  Most notably she has been part of the development and delivery of Glasgow Tech Fest, the first tech and digital event in the city to support the tech, digital and creative ecosystem that is building in the city. This activity led to Gemma and the GCID to create Glasgow Tech Week another Scotland first.  She also drives the national and international work for the District and is Vice-Chair of the UK Innovation District Group (UKIDG) and leads on the relationship with the International Association of Science Parks and Areas of Innovation (IASP).  Gemma’s responsibilities also include the development of marketing activity for the University’s cluster activity and supporting colleagues across the Innovation and Industry Engagement Directorate.   

She is passionate about marketing and supporting the business community in Glasgow and beyond.   

Outside of work Gemma enjoys keeping fit through running and weight training and is a lover of a good hazelnut latte.